2x Impact Facebook Open Graph Image
The importance of having the correct dedicated Facebook Open Graph Image and text was something that I picked up when making my first fundraising website (http://deb.bi/WantstoBuildaSchool) as well as when we ran our GiveWhatforXmas campaign. So when it came round for Windows donation matching, and the microsite that I created, I was well prepared to include the right meta-tags as well as the optimized images for social shares on Facebook and Twitter.
Get it right and get it right from the start (else go to Facebook’s debugger and uncache the old images).
pop.debbiediscvers.com is a special microsite that I made using SVG scroll animation to draw attention to Windows’ donation matching over 31 Dec 2015-1 Jan 2016.
Over those two days, my mum and I raised almost $50K for Pencils of Promise!